Stop Renting Your Supply Chain. Own It.
Cut 20–30% Off Your Landed Cost — With a Better Product.
24f builds custom, factory-direct supply chains for DTC brands doing $50K/mo+. Sourcing, in-person QC, and freight — all handled by operators who actually run brands. No middlemen. No hidden markups. No excuses.
Free Supply Chain Audit
Send us your current quote & specs. We'll show you your real factory cost — line by line.If we can't beat it, you pay nothing.
100% confidential. No spam. NDA available.
If You're Buying From Alibaba, Agents, or Trading Companies — You're Bleeding Margin.
Every layer of middlemen hides your true factory price. Every unit leaks money. And the leak compounds as you scale.
Margin Compression
Hidden markups at every layer — trading companies, agents, Alibaba sellers. You never see the real factory price.
Zero Differentiation
You're selling the same white-label SKU as 50 competitors. Forced to compete on ads and price instead of product.
Quality Roulette
No one on the ground checking production. Defects show up after the container lands. Chargebacks spike. Reviews tank.
Communication Black Holes
Time zones, language barriers, suppliers who ghost the moment there's a problem or your deposit's paid.
Shipping Chaos
Unpredictable lead times and freight costs that blow up your Q4 cash flow planning.
Copycat Vulnerability
The moment your product works, competitors source the identical SKU from the same factory in weeks.
Every Week Without 24f = Cash Bleeding Out.
Every Week With Us = Margin Flowing In.
Feel it in dollars, not adjectives. Here's what a $200K/mo DTC brand actually leaks — vs. what it captures on the other side of the audit.
Money Falling Out
- Hidden agent markups-$4,800/mo
- Defect returns & chargebacks-$3,600/mo
- Freight surprises-$2,800/mo
- Copycat competitors eating share-$2,900/mo
Money Flowing In
- Factory-direct pricing (−22%)+$8,400/mo
- Chargebacks near zero+$3,500/mo
- Predictable freight & lead times+$2,600/mo
- Custom SKUs commanding premium+$3,700/mo
From Rented Chaos → to a Custom Supply Chain You Own.
BEFORE 24f
- Paying middleman markups you can't see
- Zero visibility into production
- Generic SKUs your competitors also sell
- Silent suppliers when problems hit
- Freight & customs surprises
- Margins that shrink as you scale
AFTER 24f
- See the real factory price — separated from our fee
- In-person QC before anything ships
- Custom specs competitors can't copy
- Proactive updates & real timelines
- Freight + customs handled end-to-end
- Margins that compound as you scale
Every Reorder Makes Your Margin Bigger. Not Smaller.
Middlemen give you a one-time win. Our flywheel compounds — because we're inside the factory, watching the numbers, and re-negotiating every run.
1. Source direct
We walk factories in Shenzhen ourselves — no agents, no brokers, no phantom quotes.
2. Sample fast
Rounds of samples until specs are locked. We ship them to you or bring them stateside.
3. QC in person
An operator on the floor before your container leaves port. Defects die at the factory.
4. Ship end-to-end
Freight, customs, delivery to your 3PL. One point of contact. No finger-pointing.
5. Reorder smarter
Every run we squeeze out more cost + upgrade specs. Your moat gets deeper.
We were stuck watching every dollar of margin evaporate — until we tore the whole system down.
I started in ecommerce the way most people do: dropshipping generic products through Alibaba and freelance agents. Every quote had hidden markups. Every "great deal" came with a defect rate no one warned me about. Every delayed container blew up my ad budget.
I was building a brand on a rented supply chain — and I couldn't understand why my margins kept shrinking the more I scaled.
So we did what nobody else would: we moved a partner permanently to China. On the ground. In factories. Negotiating direct. Doing QC in person before anything shipped.
The result? Our own DTC brand hit sub-0.1% chargeback rates, tighter shipping windows than 3PLs, and margins that grew with volume instead of shrinking.
24f exists so you don't have to spend 4 years figuring this out. We built the supply chain we wished we'd had on day one. Now we run it for other brands.
See Exactly How We Rebuild A Supply Chain — Step By Step.
Sourcing → sampling → in-person QC → freight → your warehouse. No black boxes.
After you watch — book your free 1-hour strategy call.
We'll walk your product line-by-line, tell you exactly where the margin is leaking, and hand you a plan you can execute — with us, or without us.
- Live audit of your current supplier / quote
- Real factory cost benchmark for your SKU
- Custom-spec upgrade ideas your competitors can't copy
- Freight & QC gameplan tailored to your ops
Limited slots • Zero obligation • Yours to keep
US-Based. Fully Operational in China.
You get the communication, accountability, and operator mindset of a US team — paired with a partner physically embedded in the factories.Faster. Simpler. Better communication than any Chinese seller or trading company.
- Operator-led strategy from US-based founders
- Same time zone, same language, same accountability
- We think like brand owners because we are
- Permanent partner in-country — not an agent network
- In-person factory visits, QC, and sample rounds
- Direct factory relationships, real negotiating power
Every DTC Brand Lives This Story — Until They Don't.
Which panel are you stuck in right now?
The Optimism
First order looks great. Margins on paper look juicy. You start scaling ad spend.
The Slow Bleed
Hidden markups. Freight surprises. A competitor listing shows up with your exact SKU.
The Blow-Up
Silent supplier. Chargebacks spike. Reviews tank. Q4 cash flow evaporates.
The 24f Move
Factory-direct. In-person QC. Custom specs. Margins that grow with volume — not shrink.
Panels 1–3 aren't bad luck. They're the default outcome of renting somebody else's supply chain.
The Benefits of Owning Your Supply Chain
20–30% Lower Landed Cost
Factory-direct pricing on every SKU — no hidden agent margin.
Full Cost Transparency
You see the real factory price and our fee separately. Always.
Custom Products, Not White-Label
Upgraded specs and features competitors physically can't copy.
In-Person Quality Control
Defects caught at the factory — not at your 3PL after a container lands.
Freight + Customs Done For You
Air or sea, booked and managed end-to-end. Landed at your warehouse.
Proactive Communication
US-based ops managers. Real updates. Problems flagged before they hit you.
Faster Than Any Middleman
In-person factory access = decisions in hours, not days.
Operator-Led, Not Broker-Led
We run our own DTC brands. Every decision optimizes YOUR P&L.
Reliable Lead Times
Sub-0.1% chargeback rates and shipping windows you can actually plan around.
We Rebuilt A Disposable Camera Supply Chain — And Cut $8 Per Unit.
Same product category. Better specs. Lower cost. We identified a new factory, ran two sample rounds to lock upgraded specs, and put an operator on the production floor to catch defects before shipping. The brand kept their existing supply running while we transitioned — zero disruption, one SKU at a time.
What Operators Are Saying
"First time in 3 years I actually know what my product costs. We shaved 24% off landed cost on our best-seller in the first run."
— DTC Founder, Consumer Electronics
"The difference is they're operators. They don't push me to bigger orders — they push me to better margins. My CFO loves them."
— Head of Ops, Skincare Brand
"Our old agent went quiet every time a batch had issues. 24f flagged a defect at the factory and had it fixed before the container left port."
— Founder, DTC Home Goods
Everything You Get When You Partner With 24f
Free Supply Chain Audit
$2,500Line-by-line breakdown of where you're leaking margin. You keep it regardless.
Factory Sourcing & Vetting
IncludedOn-the-ground identification, vetting, and negotiation with real factories.
Custom Product Development
IncludedSpec upgrades and features designed to outclass competitors.
Sample Management
IncludedMultiple rounds until specs are locked. We handle every back-and-forth.
In-Person QC on Every Run
IncludedOperator on the factory floor. Defects caught before shipping.
Freight + Customs (Air & Sea)
IncludedBooked, managed, and cleared end-to-end. Delivered to your 3PL.
Ongoing Reorder Management
IncludedCost optimization and spec improvements as you scale.
Direct Ops Manager (US-Based)
IncludedSame time zone. Real communication. Proactive updates.
Audit is free. Ongoing pricing is transparent — factory cost + flat fee, always visible.
Our Guarantee
If our audit can't beat your current landed cost on a like-for-like product, you pay nothing.
Free audit • No obligation • Beats your current cost or it's free
Objections, Answered.
"I already have a supplier or agent."+
Perfect. Send us your current quote. We'll show you your real factory cost side-by-side. If we can't beat it, you keep the intel and lose nothing.
"How do I know you won't just mark it up too?"+
You see the factory price and our fee separately. Always. That's the whole point — transparent pricing is our operating model, not a talking point.
"Custom MOQs are too high for where I'm at."+
Our on-the-ground relationships get lower MOQs than brands can negotiate cold. We'll tell you honestly if you're not ready — but usually you are.
"Switching suppliers mid-growth feels risky."+
Phased single-SKU transition. Your current supply keeps running while we prove the new chain on one product. Zero disruption risk.
Ready to stop renting and start owning your supply chain?
Send us your current quote. We'll show you your real cost. If we can't beat it, you pay nothing.
Limited slots this week • US-based team • On-the-ground in China